Monthly Archives: November 2016

Tools To Create Social Marketing Videos

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There are different ways to make social videos engaging for the business which will attract more users. You can use various tools to create the right kind of social media video related to your brand. But you must know the right tool to create social marketing videos and effectively use it to promote your business. You can use of the following tools for creating a video and sharing it on the social media like Twitter for marketing your business.

1. Adobe Spark- This is the most common tool to create the most elegant videos and it is also very easy to use. The tool is available as iOS app and browser cloud app. It is also possible to use it as one app and even set up as 3-in-1 tool. You can create a number of animated videos within minutes even if you don’t have any experience about designing a video. If you use it in the browser cloud the designing progress will be saved automatically and even synced easily. To create video using this tool, first you have to visit the website spark.adobe.com to sign using an Adobe login. Next choose the icon + to begin a project and select another big icon + to create new video project. There are special templates available in this tool that can be used in your video or even create your own template. There are various other options available in this tool such as adding image, call to action button, customize or share video and more.

2. Animoto- This is one of the unique tools that can be used to create high quality videos. The tool also has similar features like the Adobe Spark, but with additional options and it offers a number of customizations feature to create unique videos related to your brand. It gives you the option to select frames, styles and colors as per your choice. To create videos in this tool you have to login into the Animoto account which is available as trial for 30 days. You can see the create button after logging in to begin your new project. Now you can select the video type such as slideshow video and marketing video before selecting the best template for your video. You can also share a logo of your business in the video and even add caption to it. This tool also provides the option to include content in your video and changes its order depending upon your choice.

3. YouTube Director- This is considered to be the most innovative tool for creating business videos. It is mainly used to create videos related to the small business surrounding a small area. Anyone can use it for creating videos of their own for marketing process. Use this tool by logging into it and select the menu option to create a New Project. Just follow the process that is available in the menu and you can easily create an engaging video for your business.